01 — The allocation
A spreadsheet only one person really understands, a queue of internal requests, and the seats that quietly go unused because nobody noticed in time.
The Guest Office runs the whole handover — who gets the seat, what they need to know before they arrive, whether they turned up, and what they thought of it. For corporate boxes, VIP tickets and the events you host yourself.
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A spreadsheet only one person really understands, a queue of internal requests, and the seats that quietly go unused because nobody noticed in time.
Where to park, which entrance, when doors open, what to wear, who to ask for. Written out from scratch for every guest, every time.
No record of who went, no word on how it went, and nothing to put in front of the person who signed off the budget.
Whether the seat is in a box at the stadium or at your own dinner, the job is the same: decide who gets it, tell them what they need, and find out what it was worth.
Pick your venue and the fixtures appear on their own. Allocate seats, send the ticket and the venue brief in one go, and get warned while there is still time to fill an empty seat.
The events you host yourself run on the same rails. Build the guest list, send the invitation with the practical detail already attached, and see who accepted and who actually came.
Pick the fixture or event and assign seats to the people who should have them. Everyone with access sees the same list.
Venue instructions are written once and attached to every invitation, so nobody retypes the parking directions again.
Alerts to you while seats sit unallocated, and a reminder to the guest the day before they are expected.
One short question afterwards, answered in a tap, kept against the guest and the venue for the rest of the season.
Every invitation, arrival and answer is recorded against the venue and the guest. So when someone asks what the box is actually worth, the answer is a screen — not an afternoon of reconstruction.
“Everything was ready when we arrived and my client brought up the contract himself. Worth the evening.”
Sales director · Guest of the November fixture
A twelve-seat box is €60 a month. Less than the catering for one guest, for a season where no seat goes to waste.
Set up your first fixture or event in a few minutes, and send the next invitation out of The Guest Office instead of your inbox.
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